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Public-images-osm logo.svg brand:wikidata
The ID of the Wikidata item about the feature's brand. Edit or translate this description.
Group: Annotation
Used on these elements
may be used on nodesmay be used on waysmay be used on areasmay be used on relations
See also
Status: proposedPage for proposal

The brand:wikidata=* tag is a machine-readable form of brand=*. It contains the ID of the Wikidata item for the feature's brand, by analogy with wikidata=*, which contains the ID of the Wikidata item for the feature itself.

For example, a KFC franchise inside an airport might be tagged:

A renderer can reliably mark KFC locations with the KFC logo without incorrectly branding other uses of "KFC" that have nothing to do with fried chicken. Likewise, a renderer that displays brand names can reliably localize the label into Chinese as "肯德基" (pronounced "Kentucky").

See also