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Public-images-osm logo.svg message
Gives indication on the type of message. Show/edit corresponding data item.
Group: properties
Used on these elements
may be used on nodesmay be used on waysmay be used on areas (and multipolygon relations)should not be used on relations (except multipolygon relations)
Useful combination
Status: in use

For use on advertising devices tagged with advertising=*.

The key message=* gives an indication on the type of message of an advertising device. It is NOT the message itself. For message itself see inscription=*.

This tag should only be set if this is a permanent characteristics of the device, and not a temporary one.

An advertising device mostly display commercial messages as part of a marketing strategy, but not only : it can be used to display opinions, to display local information messages, to advertise on legal notices, to display map information, etc.

Recommended use

  • message=commercial: the advertising device displays a commercial message, this is by far the case occurring the most often. This is the default value.
  • message=local: the advertising device displays a local information message. For example opening hours of municipal services, or of social facilities, information related to sanitary campaign, opening days for open-air market, any municipal or local information.
  • message=safety: the advertising device displays safety messages, for example 'risks related to flooded rivers'.
  • message=legal: the advertising device displays legal messages.
  • message=map: the advertising device displays map information.
  • message=political: the advertising device displays political electoral advertisings, for candidate running in the election ballot. Political billboards are often temporary billboards, and they display 'political' message.
  • message=showbiz: the advertising device displays information related to theatre, cinemas, concerts, art performances.
  • message=non_profit: the advertising device displays information related to non profit organizations.
  • message=opinion: the advertising device displays any opinions, and the boards are here for freedom of expression.
  • message=religion: the advertising device displays information related to the activities of a religion (such as a parish). This might include office dates and hours, news of the community, point of contact, intentions of prayers, pilgrimage informations....
  • message=funding to advertising=board: when board informs us about co-financing from a project.

Common combinations

When the advertising device can display opinion, non_profit, showbiz, political messages (therefore for message=opinion, message=non_profit, message=showbiz, message=political), most often the advertising device can be used by anybody, and can be combined with access=yes.

When the advertising device displays commercial, local, safety, legal, map messages (therefore for message=commercial, message=local, message=safety, message=legal, message=map), most often the advertising device is private, its usage is reserved, therefore it needs to be combined with access=no.

If ever the advertising device has two faces, and one face (often the face front to the flow) displays 'commercial' message , while the other face (the one reverse to the flow) displays 'local' information message, then it is possible to have: message:front=commercial and message:reverse=local.

The inscription itself can be provided using the key inscription=*, but this should be reserved for advertising signs, which do not change regularly.

Combinations on advertising unit



Open questions

See also